Corporate Headshots Case Study: Renewal By Andersen
In 2021, Renewal by Andersen had no visual consistency when it came to the images used to represent their sales and marketing teams. Instead of representing themselves as a team of professionals, individuals were submitting a jumble of unprofessional photos including selfies, candids, crops from larger photos, etc. Charlie worked with Renewal by Andersen to establish a corporate standard for their headshots that can be easily replicated for new employees to maintain a consistent look across all team members. That not only includes the final retouched images, but also photos perfectly sized for their ID badges. Image files are delivered in less than a week. Charles Cotugno Photography now brings his remote studio to their training center every quarter to photograph all their new team members.
In 2022, Renewal by Andersen decided to create headshots for their field installation crews. This resulted in a more professional presence and instilled a sense of security in their customers, by letting them know who to expect to be working in their homes. Charles Cotugno Photography travelled to all the Puget Sound installation hubs to create their images before they began their workday, thus avoiding business disruptions.
I’ve worked with photographers across three states to secure headshots for our growing team. Charlie is by far the best! He has provided consistent team headshots that give us great presence whatever marketing channel we are working within. Charlie is professional, flexible and has a keen sense to guarantee a great shot.
Field Crew Headshots
Is your team struggling to find a consistent visual image? Then schedule a free consultation online with Charles Cotugno Photography. Charlie will harmonize your sales, marketing, and installation team members’ headshots. Be the next Renewal by Andersen; call (425) 501-9725 today!