About Charlie Cotugno

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So far Charlie Cotugno has created 9 blog entries.

The 3 Key Elements To A Winning Headshot

By |2019-02-13T13:28:57+00:00February 13th, 2019|Uncategorized|

We've all done it; we've seen someone for the first time and immediately have reservations about them. Most of the time these reservations disappear once we engage in some conversation.  But what if it's a potential client or employer getting negative impressions from your headshot? It could be for any number of reasons, legit or [...]

The Very Real Impact of Your First Impression

By |2019-01-08T00:11:37+00:00January 7th, 2019|Business, Headshots|

In the day to day pursuit of your career or business goals, your biggest mistake might be underestimating the importance of the first visual impression. Especially on LinkedIn, where most people research potential employers and service providers. While your resume may be stellar, it's your profile photo that will have the most impact on how you are [...]

A Senior Portrait Empowers Change

By |2016-11-06T20:07:04+00:00June 17th, 2016|Business, Creative, Senior Portraits|

How a senior portrait session brought much needed confidence to a young woman and changed the way I look at my business.A couple of summers ago I was working with a family on a local beach to create their daughter’s senior portrait. The gal seemed a little more nervous than most in front of the [...]

Business Images with Personality!

By |2016-11-06T20:07:04+00:00May 31st, 2016|Business|

Revealing your company's personality in your business images will make you more memorable to potential clients.About a month ago I was asked by a marketing agency to create a new business images of each team member for a soon to be released website update. But instead of creating standard headshots, each portrait had to reveal that person's [...]

Authentic Photos Are Key to Diversity

By |2016-11-06T20:07:04+00:00May 22nd, 2016|Uncategorized|

Diversity and inclusion in the workplace. Diversity & Inclusion initiatives, like any other marketing campaign, need impactful imagery to attract the best talent to your organization. The good news? Thousands of companies have realized the importance of having a diverse and inclusive workforce and competing for talent. As I've always phrased it, "It's not just the right [...]

Bad Headshot = Limited Opportunity

By |2016-11-06T20:07:04+00:00April 21st, 2016|Business, Headshots|

 Is your headshot slamming the door to career advancement?It always amazes me how many people ignore the importance of their LinkedIn profile image. Dozens of studies have proven that a person with a professionally created headshot garners far more attention than those out of focus, cropped party photos or quick snapshots. With literally MILLIONS of bad [...]

Your Headshot Reveals A Lot About You

By |2016-11-06T20:07:04+00:00February 20th, 2016|Headshots, Uncategorized|

"A successful headshot is not about your looks."If it's related to your career advancement, LinkedIn is the place you need to be seen. And to literally be seen you need to have a great headshot. One that stands out from the crowd and tells people that you are the confident and competent professional they need to connect with.But how [...]

Your Senior Photo: What Savvy Class of ’17 Seniors Are Doing Right Now

By |2016-11-06T20:07:04+00:00February 3rd, 2016|Uncategorized|

  Senior photo created during the golden hour. Savvy students and parents know this is exactly the right time to lock in their senior photo times.   I'm sure you've taken photos of your friends and family on a sunny day and seen the "raccoon eye" effect; shadows leaving black holes where a set of eyes are supposed [...]

Inclusive Workplace Initiatives

By |2016-11-06T20:07:04+00:00January 9th, 2016|Inclusive Workplace, Uncategorized|

How can business leaders overcome the obstacles of creating an inclusive workplace?  It's encouraging to learn about more and more high profile companies make the commitment to a more inclusive work environment. Thanks to business leaders like Warren Buffet and Bill Gates, the corporate responsibility bar has been raised significantly over the last decade. But it's [...]